CJNS Staff

Karl Johnston of Jim Pattison Broadcast Group was on hand at PineRidge Ford in Meadow Lake recently to hand out $100 bills to test the effectiveness of local radio.
Karl Johnston of Jim Pattison Broadcast Group was on hand at PineRidge Ford in Meadow Lake recently to hand out $100 bills to test the effectiveness of local radio. CJNS staff photo

Local car dealer loses radio bet

By CJNS Staff
April 13, 2017 - 10:04am

The gauntlet was thrown down recently between two local radio stations and an automotive dealership to test the effectiveness of radio advertising.

Karl Johnston of Jim Pattison Broadcast Group was on hand at PineRidge Ford in Meadow Lake recently to hand out $100 bills to test the effectiveness of local radio.
Karl Johnston of Jim Pattison Broadcast Group was on hand at PineRidge Ford in Meadow Lake recently to hand out $100 bills to test the effectiveness of local radio. CJNS Staff

Local car dealer loses radio bet

By CJNS Staff
March 30, 2017 - 2:05pm Updated: March 31, 2017 - 9:21am

The gauntlet was thrown down recently between two local radio stations and an automotive dealership to test the effectiveness of radio advertising.